Verdura introduces 1930s-1940s inspired Spring Collection
at TEFAF Maastricht March 10-19, 2017
Out of This World: from the Celestial to the Surreal
Celebrates Verdura’s 1941 Collaboration with Salvador Dali
Verdura is pleased to announce that it will return to TEFAF Maastricht, the world’s leading art fair, for a second year taking place in the Netherlands from March 10-19, 2017. Verdura will debut both new and vintage jewelry highlighting archival designs from the late 1930s and early 1940s. “We couldn’t be more excited to return to TEFAF Maastricht for our second year, presenting our finest works to the world’s most discerning audience of collectors,” commented Nico Landrigan, Verdura President.
Highlights from Verdura include jewels from the “Out of This World” Collection, celebrating the Duke’s 1941 collaboration with Surrealist artist Salvador Dali. The designs draw from elements of the original five jewels they created together, which debuted seventy-five years ago at The Museum of Modern Art as part of a Dali/Miro exhibition. Sharing a passion for mythology and the renaissance, this collaboration explored themes of love, loss and faith amidst the atrocity and devastation of WWII.
The Verdura Dogwood Pendant and Brooch Inspired by his 1941 collaboration with Salvador Dali, Duke Fulco di Verdura designed the Dogwood Brooch in 1943. In October of that same year it was featured in a surrealist Dali landscape. The Dogwood pendant and brooch is a unique product of their collaboration as it does not feature one of Dali’s paintings but was rather the subject of one of them, blurring the lines between jewelry and art.
This Dogwood pendant and brooch was created using the same gemstone combination as the original: four cabochon pink tourmalines, 296.90 carats, set in gold bezels as “petals,” and six faceted cushion-cut Ceylon yellow sapphires, 37.23 carats. Shown here on a gold “Tendril Knot” necklace chain.
Verdura recently celebrated its 75th anniversary, having been established in New York in 1939 by Duke Fulco di Verdura, with the financial backing of Cole Porter and Vincent Astor. Fulco began designing jewelry in 1920s Paris with Coco Chanel, for whom he created his signature Maltese Cross Cuffs. After venturing to America and opening on Fifth Avenue in 1939, Verdura quickly gained a following among New York's best dressed, including style icons like Diana Vreeland and Babe Paley, and Hollywood screen legends such as Greta Garbo and Marlene Dietrich. Today Verdura continues to create jewels from the Duke’s archive of nearly ten thousand designs and is widely recognized among collectors and jewelry cognoscenti for its bold but understated “chic.”
TEFAF Maastricht, the world’s leading art fair, is renowned for its commitment to excellence, expertise and elegance. This is reflected not only in the magnificent range of rare works that are offered for sale at the fair, which will be held in the MECC Maastricht from 10-19 March, 2017, but also in the number of art collectors, both private and institutional, that regard TEFAF as a must-see event in the art market calendar.
Verdura will be located at Stand #146.